Truly a Timeless Tale of Tradition
The idea behind the modern Indian wear company Suti Rang is to reinvent traditional Indian clothing while considering the modern woman's changing tastes in style and way of life. The brand, which is not entirely ethnic nor overtly Western, promotes an extraordinary fusion of the two by focusing on modern silhouettes that are made in opulent fabrics and adorned with stunning details, traditional embroidery, and historical designs and motifs. Our clothing is created with the Indian body shape in mind and is inspired by the desire to make dressing up couture yet carefree.
Our Founder
Suti Rang was founded by "Sumit Somani & Namrata Somani" with the goal of modernizing women's ethnic clothing. This Jaipur-based couple has a never-ending love for textiles and craftsmanship. Sumit has over 15 years of experience in the textile export and clothing industry. At the same time, Namrata has been busy with her career in hand paint and textiles. She has been working in the hand paint industry for the last 7 years. Suti Rang is their venture into the women's wear segment after running successful, full-fledged separate operations. Together, they are ready to revolutionize how you look at ethnic wear. Suti Rang is a beloved child of the parent website Parivar Ceremony.
Our founders desire to turn Suti Rang into a one-stop shop for celebratory attire. Our brand aims to introduce you to the ageless tradition of Indian handcrafted apparel. Our mission is to present and make available our extensive, vibrant, and classic assortment of Indian culture and textiles from India's hinterlands, all with a modern spin. As the brand grows, it will exude happiness and the purest Indian grace. So, with that in mind, the celebration of Timeless Traditions begins!
Ethnic Wear Reimagined for Modern Women
Handcrafted Elegance
A large group of skilled artisans who have been mastering their trade for generations bring each of our collections to life.
Premium Textiles
We only work with superior quality, long-lasting, skin-friendly fabrics that are cozy and have an opulent appearance.
Graceful. Gorgeous. Ethnic
Every ensemble is made to celebrate the bond between ethnic and chic, traditional and modern aesthetics.
Attainable Fashion
Our commitment to democratizing fashion for modern women worldwide is at the core of our brand. Our affordable pricing points and global availability reflect this.
Cultural Couture
The modern global woman who wants her Indian Wear wardrobe to be fashionable, reasonably priced, easy to use, and effortless is the inspiration for Suti Rang's design philosophy. Every collection is a tribute to the rich cultural roots of India.
Our Goal
Suti Rang is dedicated to producing world-class quality via purposeful and persistent innovation, using the spirit and inspiration of modern India. Our diverse and powerful nation's magic is deeply ingrained in who we are. Every time you wear one of our pieces, we want you to experience a little bit of that enchantment. This culture, custom, phenomenon, and atmosphere deeply inspire our collections. The founding principle of Suti Rang is to defy norms and establish itself as a premium Indian brand in the fashion industry.
Why Us
Our goal at Suti Rang is to disrupt fashion norms with glitzy, ultramodern, functional, and fuss-free designs. Beyond the somber silhouettes of the classic kurta set, anarkali and traditional salwar kameez, we design versatile fusion apparel updated with practical elements. Consider pre-stitched sarees, slip-on co-ord set, kurti with dupattas attached, and sharara trousers.
We are aware of the challenges that today's women face in fitting self-care into their never-ending schedules. Their activities range from taking care of the house to conducting office work and running several other errands on a daily basis. In order to support the ultimate multitaskers with a very limited amount of free time, we aim to deliver the best of fashion and tradition to their doorstep.
Your Comfort And Style Is All That Matters To Us
Our passion is to give you the most incredible shopping experience. We search for opportunities to gain your trust and follow through on our promises. Do you need evidence? Visit our online store today and immerse yourself in a fashion experience of ethnic artistry and excellence. Our dedicated team works day and night to bring you joy. So join us in celebrating timeless Indian traditions!
